It’s been a year of hardships for the beer industry in the wake of the COVID-19 pandemic. And yet, according to Beverage Industry Magazine, e-commerce is driving triple-digit growth in alcohol sales. In the U.S. alone, as the pandemic began wreaking havoc, the total e-commerce penetration
When the skies turn cloudy and the mercury drops, you want a beer infused with enough alcohol to warm your bones, and a pint of strong beer is only too happy to oblige. Brewing strong beers has historically been a specialty of regions where winters are
[vc_row][vc_column][vc_column_text]Ah, 2020. From taps running dry to breweries shutting down permanently to learning to adapt to the “new normal” - the last 12 months have certainly been hard. But even in a year that was largely controlled by the pandemic, the Indian beer world has
According to Abhinav Jindal, CEO of Kimaya Himalayan Beverages LLP. and founder of BeeYoung and Yavira - two craft beer variants that have quickly carved a name for themselves in the Indian craft beer industry, "the beer industry is always trying to fill the gaps
Abiding by the government's vision of Indian Brands staging at global markets, Kimaya Himalayan Beverages LLP, a corporate and manufacturing entity in the alcohol beverage segment has forayed into the international market just after completing a year of operations in India. One of the two
The story of BeeYoung is the story of youth. It started with an idea to create a brew that could deliver a crisp and clean yet punchy sip, every time, no matter the social setting. The idea was to find the choicest of ingredients and
Before there was civilization, there was beer. The oldest recorded recipe in the world is that of beer and also happens to be a song of praise to Goddess Ninkasi, the Sumerian goddess of beer and fertility. It was written in 1800 B.C. And the Pyramids
[caption id="attachment_16013" align="alignleft" width="543"] Mr. Abhinav JindalCEO and Founder of Kimaya Himalayan Beverages LLP[/caption] Worldwide, beer is hailed as one of the most socially acceptable and culturally cherished alcoholic beverages. Made from a mix of all-natural ingredients like malt, hops and yeast, beer is about 90-95 percent
While Hoegaarden, Budweiser, and Corona are some of the most sought-after international brands, home-grown brands are gradually proving their mettle in the Indian beer market. One of them is Kimaya Himalayan Beverages LLP which has launched two beer brands - Bee Young and Yavira. The company