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It’s been a year of hardships for the beer industry in the wake of the COVID-19 pandemic. And yet, according to Beverage Industry Magazine, e-commerce is driving triple-digit growth in alcohol sales. In the U.S. alone, as the pandemic began wreaking havoc, the total e-commerce penetration

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Historically speaking, India’s alcohol roots are firmly planted in a glass of whiskey. Like cricket, this smoky stuff is an aspect of our colonial inheritance which we had become madly obsessed with. And sure, while Patiala pegs may still be a preferred choice for many

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