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Wild Drum is one of the first companies to introduce hard seltzers in the Indian market Say cheers to the hottest global trend being introduced in the coolest Indian drink. One that lets you have all the fun without worrying about calories. Hard- Seltzer is a

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India seems to be the latest hub for new beer brands. It is safe to say that India is experiencing a golden age of beer because the craft beer storm has brewed for quite some time now. However, unlike a few years back, Indians now

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In November 2021, the Chicago Brewseum's Beer Culture Summit conference hosted the first US beer industry panel made up entirely of professionals of South Asian heritage which was all about the South Asians In Beer. The Chicago Brewseum is the world's first non-profit organization dedicated to

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While beer and music festivals are a match made in heaven, it does not take much effort to figure out that. Whether it's summer or winter, music and beer are always a YAY YAY. It can be tricky to choose the right event and brand

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With the Christmas lights set up, Xmas tree decorated and the presents wrapped up & tucked under the tree, you’ve officially completed your holiday to-do list, and you deserve a beer. Not just an ordinary beer but you need the best pint of seasonal beer

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In the run-up to the holiday season, Bira 91 kicked off a campaign that saw Santa and his elves take over the city of Bangalore Bira 91, the world’s fastest-growing beer company known for its quirky topical activations, has rolled out yet another exciting initiative embodying

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Craft beer enthusiasts in Mumbai are either hard at work or looking for some new and freshly brewed beer options to sip on. A Mumbai-based boutique craft brewery, Brew Whale, makes artisanal handcrafted beers with one purpose only - to quench the thirst of a

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Carlsberg Group has been recognised for leadership in corporate sustainability by global environmental non-profit CDP, securing a place on its prestigious ‘A List’ for tackling climate change, as well as acting to protect water security. Carlsberg Group is one of a small number of companies that

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Christmas is a season to wrack your brain for the perfect presents for your loved ones, and we’ve got you covered! From unique board games to quirky décor accents, raise the bar with these offbeat and creative gifts from the house of Bira 91. So

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Barleywines are strong malty ales that have originated from England centuries ago. It is characterised by its full body and high strength, usually between 8 - 12% ABV. Despite being made with barley grain, they are named because Barleywines approach similar alcohol levels of wine.

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