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Geist, the brand behind South India’s first distribution craft brewery, added another feather to its hat. Team Geist launched their first taproom and cocktail bar (second F&B location) on September 4th at Orion Mall, Rajajinagar, Bengaluru.  Geist Brewing Taproom is a well lit, ventilated space

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Last August, Bengaluru-based Geist – one of the Beer Capital’s first and most cherished craft beer brands, emerged from a long and hard lockdown with all-new, super swanky growlers, allowing thirsty craft beer lovers to take a piece of Geist to-go. The brand then became the

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This March, Bengaluru-based 7 Rivers Brewing Community took their Women’s Day celebrations up by several notches by making an exciting announcement: a collaboration with Pink Boots Society, an international non-profit organisation supporting women in beer as part of their annual global Collaboration Brew Day. It was

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It’s no surprise that the world of beer and brewing is primarily dominated by males. Despite this, there are several women working either directly in or closely in association with the Indian beer industry, filling in some seriously influential roles – and many more who

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It’s been a year of hardships for the beer industry in the wake of the COVID-19 pandemic. And yet, according to Beverage Industry Magazine, e-commerce is driving triple-digit growth in alcohol sales. In the U.S. alone, as the pandemic began wreaking havoc, the total e-commerce penetration

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[vc_row][vc_column][vc_column_text]Ah, 2020. From taps running dry to breweries shutting down permanently to learning to adapt to the “new normal” - the last 12 months have certainly been hard. But even in a year that was largely controlled by the pandemic, the Indian beer world has

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As 2020 draws to a close, brewers, retailers, wholesalers and suppliers are adjusting in real-time to the disruptive impact that the COVID-19 global pandemic has had and is continuing to have, on the industry. From pushing drinking habits away from bars and into homes to

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It's a commonly known fact that the Bavarians were the OGs of building brewery/ beer gardens. Open-air dining originated in Bavaria after brewers found that cooler storage temperatures benefit beer better. So to ensure the temperature stays cool all year-round, breweries began planting gardens above their underground storage cellars to

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[vc_row][vc_column][vc_column_text]Beer evangelists are - as one would rightly guess - beer lovers who seek to convert people to beer drinkers solely out of a sense of goodwill towards the industry and of course, their undying love for beer. And if you know someone familiar who

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To many people, today is just another day. But to beer lovers, it’s almost a day of worship. It’s the first Friday of the month of August – and that means it’s International Beer Day, guys! When it began in 2007, it was just a small celebration

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