Under ‘House of Bira 91’, the brand plans to experiment with fast growing premium beverage categories in India The ‘Hill Station Hard Cider Ale’ portfolio includes three variants and will be available across the country, starting with Bengaluru. Just in time for the new year celebrations, Bira
While beer and music festivals are a match made in heaven, it does not take much effort to figure out that. Whether it's summer or winter, music and beer are always a YAY YAY. It can be tricky to choose the right event and brand
In the run-up to the holiday season, Bira 91 kicked off a campaign that saw Santa and his elves take over the city of Bangalore Bira 91, the world’s fastest-growing beer company known for its quirky topical activations, has rolled out yet another exciting initiative embodying
Christmas is a season to wrack your brain for the perfect presents for your loved ones, and we’ve got you covered! From unique board games to quirky décor accents, raise the bar with these offbeat and creative gifts from the house of Bira 91. So
This interview is a part of Brewer Talks, a continuing series of interviews with the Brewers of the beer industry and community from across the world. Brewer World will share business and personal insights from Brew-masters, Head Brewers, Brewing Managers each week to help build