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Just Launched A New App For Brewers

Fermentation is an art that has been developed by Fermentis with passion, aiming to always improve taste and pleasure in the beverages industry. That’s why Fermentis has designed a new app to advise all brewers, from home to craft and help them to create the beer they are dreaming of. Supporting and creative tools have been gathered in this new application, already available on Apple store and Google play.

Supporting and creative tools:

  • Converters (Volume, temperature,weight, density,)
  • Yeast advisor according to the type of beer needed
  • ABV & attenuation calculator

Fermentis information:

  • Technical data about yeasts and yeast products
  • Geo-localization map of all the distributors
  • The different Fermentis brands: E2U™,
  • Fermentis Academy – News regularly updated
  • Contacts, social network

By creating an account, brewers have also the possibility to enter the premium fermentation world with more tips and tools available!


The wait Is Over: Budweiser on Tap in India!

Anheuser-Busch InBev, the world’s largest brewer, recently launched Budweiser brand of beer on tap in India for the first time. Entering the Indian market in 2007, Budweiser today, is available at the Beer Café & Slug Bangalore.

Anheuser-Busch InBev is the world’s largest brewer and one of the leading beer companies in India. AB InBev commenced its operations in India in 2007 and serves the market with 11 owned breweries across states. The company has a diverse portfolio of beer brands including global brands Budweiser, Corona and Stella Artois, multi-country brands Hoegaarden and Leffe, and local brands Haywards 5000, Haywards 5000 Bold, Knock Out, Foster’s Lager, Foster’s Gold and Royal Challenge.


Heineken Shatters U.S. Beer Industry’s Glass Ceiling, Names Female CEO

The U.S. beer industry’s glass ceiling has finally been shattered. Heineken USA on Tuesday named Maggie Timoney as its CEO, replacing Ronald den Elzen, who is assuming aglobal role at the Amsterdam-based brewer. Timoney is the first woman to lead a major U.S. beer supplier, according to Heineken.

The alcohol company with the highest percentage of women leaders is Diageo, where 40% of executive directors are women, according to the report. Diageo’s global chief marketing officer is a woman—Syl Saller has held the job since 2013. High-ranking female executives at MillerCoors include Kelly Grebe, the brewer’s general counsel.

The chief financial officer at MillerCoors parent company Molson Coors is also a woman, Tracey Joubert. At AB InBev’s North American division, by far the largest brewer in the U.S., female executives include U.S. General Counsel Katie Barrett and Ingrid De Ryck, who is VP for procurement and sustainability.


Muntons Wins Award for Environment and Sustainability

Muntons has won the Environment and Sustainability award at the Suffolk Business Awards 2018 sponsored by the East Anglian Daily Times and Adnams. To win the category Muntons had to show that it is truly committed to enhance the environment not just avoid negative impacts. Equally important was that business decisions should be made with longer-term environmental goals in mind that also demonstrated a financial benefit to the business.

Dr Nigel Davies, Technical and Sustainability Director of Muntons reflected on the win: “It is always good to see leadership recognised amongst those who also aim high on environmental protection that makes good business sense. Muntons have an externally verified science-based target which aligns our continual improvement in emissions control with that needed to keep the global temperature rise below 2oC. This is key to our approach: lead with passion on environmental protection, but make sure the improvements are real, continuing and verified and make us the supplier of first choice for ethical operations that drive financial success.”


Heineken And China Resource Beer Announces Strategic Partnership

Heineken has struck a $3.1 billion partnership with China Resources Beer as the two firms seek to tap a growing thirst for premium brands in the world’s biggest beer market. The agreement comes as global beer giants such as Heineken, AB InBev and Carlsberg face fierce competition in emerging markets, touted as the growth engine for the world’s biggest brewers. Growing demand for high-end beers from cosmopolitan Chinese consumers, who increasingly want more tailored and individual products, could help global brewing giants unlock higher profits in China.

For CR Beer, the maker of the locally popular Snow beer, the deal is a way to get into the foreign-dominated premium sector at a time when Chinese demand for lower-end brands is waning. “This (deal) will help accelerate CR Beer’s Snow beer high-end strategy and achieve its goal to take a leading position in the premium market within 5-10 years,” CR Beer’s Chief Executive Hou Xiaohai told reporters on a call on Friday. Snow accounts for about 90 percent of CR Beer’s total beer sales volumes but is almost exclusively sold in China. CR Beer hopes to use Heineken’s global network to market it abroad.


Carlsberg Considers Indian Listing to Tap Growing Market for ‘Foreign Beer

Danish global brewer, Carlsberg Group is planning for local listing for its Indian operations in a bid to grow its market share in the beer business dominated by United Breweries. According to an article Carlsberg may be attracted by the high valuations in the Indian stock market, where United Breweries trades at about 73 times this year’s estimated earnings. While India has witnessed a growing demand for a premium, strong quality beer, United Breweries has taken advantage of expanding its portfolio through its super-premium beer range with the launch of Amstel. Carlsberg’s shares have risen 61% over the past 12 months, outpacing the 15% gain in the benchmark S&P BSE Sensex while Diageo Plc’s local unit, whiskey producer United Spirits Ltd., trades at 63 times forecast profit.

Carlsberg said Indian business grew 30% by volume due to lower base and increasing market share of its strong beer brand Tuborg in 2018 first quarter results. Carlsberg’s Indian unit has been focusing more on strong beer such as Tuborg Strong and Elephant because strong beer accounts for 80% of overall beer volume sales in the country.

Carlsberg is the third largest player with 13.7% market share in the Indian beer market valued at US$8.6 billion and this move further strengthens its position in the region said to be developing a thirst for foreign beer. Euromonitor established that India’s beer market is expected to grow to US$10.7bn by 2020, up from $8.6bn last year.